I'm Sherry Hsu.-image

I'm Sherry Hsu (Hua-Ying Hsu, 徐華霙), a Master's student in Marketing at Purdue University, with interests in product marketing, strategic marketing, and marketing communications.

About Me

about-me-image
ABOUT

A Marketing Master’s student at Purdue who loves turning data into stories that help brands grow and connect with people. With skills in Python, SQL, and Power BI, I enjoy exploring marketing trends, asking the right questions, and uncovering insights that drive real impact.

  • Location
    West Lafayette
  • Age
    23
  • Nationality
    Taiwan
  • Email
    sherrycamschool@gmail.com
  • Study
    Ms Marketing, Purdue University Mitch Daniels School of Business
  • Experience
    Communications & Public Affairs Intern at Applied Materials Taiwan

Experience

A timeline of work across analytics, communications, and marketing.

Jan 2026 — Now

Graduate Data Science Researcher

The Data Mine – Purdue University · West Lafayette, IN

Applied K-means clustering to segment Roblox experiences, evaluated engagement and scale indicators, and conducted SEO keyword analysis to support data-backed optimization recommendations.

Feb 2025 — Apr 2025

Account Intern

The Hoffman Agency · Taipei, Taiwan

Supported Uber & Uber Eats brand analysis with media analytics, sentiment tracking, and engagement monitoring, and helped execute media outreach and press event coordination.

Jun 2024 — Apr 2025

Campus Ambassador

Advantech · Taipei, Taiwan

Produced student-facing social content and coordinated an on-site employer event to strengthen brand visibility and engagement among university students.

Jul 2024 — Aug 2024

Communications & Public Affairs Intern

Applied Materials Taiwan · Hsinchu, Taiwan

Created internal branding content, wrote ESG and intern-story articles, and helped simplify complex company messaging for wider employee engagement.

Portfolio

Selected work in pricing, brand strategy, growth marketing, and research.

Skills

Tools and strengths across analytics, strategy, and marketing execution.

Spoken languages

English100%
Mandarin100%
Japanese30%

Marketing Skills

Communication80%
Social Media Marketing80%
Event Planning and Hosting80%

Coding Skills

Python50%
SQL40%
R Studio40%

Data Analysis and Visualization Tools

Power BI50%
Tableau60%
Microsoft Excel70%